Flight Outfitters is launching a small selection of branded clothing, accessories and gear for modern aviators. “With each product release, Flight Outfitters is trying to reinvent a product category by demonstrating that our products can be more than a flying tool – they can be part of the flying experience and the aviation lifestyle,” said Flight Outfitters COO Matt Durham. Since introduction, sales and brand awareness have grown – thanks in large part to lifestyle videos and good old-fashioned grassroots marketing. The brand pushes performance and relies on peer endorsements from seasoned pilots who now fly with the most modern tools, as well as aspiring young aviators who want to connect with the flying community. For more information, check out www.flightoutfitters.com.